The art of creating the ideal lure has stimulated the imaginative minds of enthusiastic anglers for countless generations, with all manner of designs and technological innovations entering the market to constantly enhance and improve upon those that came before.

This tradition of constant lure bait innovation is something that we here at Maxcatch are keen to celebrate and continue, which is why we have invested in bringing to you, our loyal and valued customers, the highest quality NOEBY lures on the market.

NOEBY lures represent the apex of lure bait development, featuring advanced stereo inner laser technology to increase light refection, and authentic French VMC treble hooks to ensure you are getting the sharpest and strongest hooks possible.

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